Shifting donor stories online

Sunnybrook Foundation

Sunnybrook is Canada’s largest single-site hospital dedicated to life-saving patient care and groundbreaking research. To continue their amazing work year after year, Sunnybrook counts on the generosity of its donors. Since 2008, Clear Space has been Sunnybrook Foundation’s strategic and creative partner, working with the Foundation to understand, appeal to, and show appreciation to the donors who make Sunnybrook’s efforts possible.

2019 marked the first time the impact donor report was fully integrated into the Foundation website. Now more of Sunnybrook's compelling stories are available to a wider audience.
Regardless of medium, the secret has always been the development of a compelling narrative, great photography, and creative design.
Up next
A year under the microscope
Toronto Metropolitan University